eggs up grill

Join the #1 Best Breakfast Franchise

Why you should contact Eggs Up Grill
Ranked as the number one breakfast franchise by Entrepreneur magazine’s Franchise 500® for three consecutive years, we are expanding rapidly, with over 170 restaurants open, in development, or committed to opening.
Steps to Ownership
Top 400franchise 500FSR
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Not Just Any Restaurant Franchise

Founded in 1997, Eggs Up Grill has been consistently developing and redefining its strong franchise-growth strategy for more than 25 years. We intensely focus on providing:

Unique, Magnetic Guest Experience
Effective Business Model 
Efficient Operations & Supply Chains
Strong Financial Returns

Our experienced team is led by industry veteran, Ricky Richardson. He leads a talented executive team focused on driving the strategic growth of the brand. We provide access to open territories, the ability to diversify a portfolio, and we are a brand with demonstrable growth.

In 2023, the average annual unit volume (AUV) for the top 50% of restaurants exceeded $1.529* million, marking a 40% increase in AUV since 2019. Our brand has bucked industry trends with a 19% increase in guests in the past four years. Let Eggs Up Grill make you smile just like we do with our guests!

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Eggs Up Grill Opportunities
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Let’s Talk Numbers! 
Here’s What You Need to Know.

Financial Qualifications

Minimum Net Worth
Minimum Liquidity
*Many potential sources of liquidity may be overlooked, such as Business Partners, Stocks and Bonds, Home Equity, and 401k Rollovers.
financial qualification
initial investment

Estimated Initial Investment & Fees

$752K- $988K
Estimated Initial Investment
Per Location Franchise Fee
Marketing Fee of Gross Sales
Royalty of Gross Sales

How We Stack Up

Top 50% of our Restaurants Through Dine-In, Take-Out, Digital Ordering, and Catering.
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EBITDA* of Top 50% 
of the System
AUV Growth Since 2019
Customer Growth Since 2019
Locations with 100+ Development
Multi-Unit Ownership
Investment Opportunityplatingplating

The Breakfast Industry is Cooking

Our daytime and breakfast restaurant franchise is leading the pack in a steadily growing sector. Since 2018, the space has seen significant growth – as reported by numerous research studies. The best part is that the future is looking just as bright.

$14.6 Billion 
Total Category Revenue 2023
Yearly Category Market Growth Since 2018
Category Projected CAGR from 2023 to 2031

Statistics Sourced from IBIS World Industry Reports, 2024.


The Advantages of Joining 
Our Breakfast Franchise

We have cracked the code by providing breakfast, brunch, and lunch, all within a single working shift. Our track record shows that joining our team is, in fact, all it is cracked up to be. Here is how we do it:
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Fantastic Guest Experience
Our Brand DNA promises “Everything to Make You Smile” and “Home to the Whole Neighborhood.” This attention to how our guests feel in every location has garnered us a 4.5-star rating from more than 12,000 reviews annually.
effective operation
Effective Operations
Whether it’s real estate site selection, supplier negotiation and procurement, or team recruitment and team training, we have an established system for every step in the process.
unbeatable hours
Unbeatable Hours
Our operating hours are from 6 a.m. to 2 p.m. Our single-shift operation model provides a uniquely enticing lifestyle for franchise partners and team members.
powerful revenue
Powerful Revenue Drivers
Our team continues to develop powerful streams of revenue channels through dine-in, take-out, digital ordering, catering and adult beverages.
The Investment

Available Franchising Neighborhoods

Eggs Up Grill is continuously looking to bring our great tasting, freshly made-to-order products and uniquely friendly service to new “hometown” neighborhoods. We have several single and multi-unit franchising opportunities available in the U.S. and are rapidly expanding outside our home in the Carolinas. Reach out to learn more about our territories.
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Our Effective Training and Support

When you join the Eggs Up Grill team, you can rest assured that our experienced franchise development team has thought of everything you need to serve up smiles and daytime meals in your community successfully. Here are a few best-in-class tools we provide Eggs Up Grill owners:
Assistance During the Egg-citing Development Stages
  • Location Selection
  • Preferred Lenders
  • Design & Construction Assistance
  • Equipment Suppliers
grand opening
Egg-ceptional Training Before Your Grand Opening
  • Franchise Partner Operations & Administration
  • Restaurant Opening
  • Egg Yolk University
ongoing support
Ongoing Support
  • National Supply Chain
  • Technology Tools
  • Operations
  • Marketing
Training & Support

Hear from Our Franchisees

  • Dean Patel
    Dean Patel
    Multi-Unit SC Franchisee
    "It’s been helpful to know that the leadership team is only a phone call away. These guys are always on top of any questions I have. It goes a long way in showing what the franchisor is all about, and that the leadership team is in it with us."
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    Brandon Padilla
    Multi-Unit NC Franchisee
    "The day I walked out of my prior job I was happy. I felt like a lot of weight was taken off me and a new life was beginning. With Eggs Up Grill, we’ve been able to open a restaurant that has a great hometown feel. It’s personalized to every guest. That goes a long way in my community."
  • Andy Wright
    Andy Wright
    Multi-Unit GA Franchisee
    "I’ve long been intrigued by the thought of building my own business. The restaurant’s family friendly atmosphere, the franchisees’ passion, community engagement, and focus on team development really excited me. Going from a desk job to being in the restaurant and serving guests--its hard work, but exciting and fulfilling for me.”
  • KenBates
    Ken Bates
    Multi-Unit TN Franchisee
    "I withdrew from the restaurant industry to diversify because the timing was right for me and my family to pursue other interests. I’ve always missed the restaurant franchise business, but I didn’t feel the right opportunity had come along until Eggs Up Grill. The breakfast segment is growing and I like the hours and the flexibility it allows."
  • Kevin Arnold
    Kevin Arnold
    West Ashley, SC Franchisee
    "When I checked out the concept, I loved the family atmosphere and the hours of operation. We later met the brand team, including CEO Ricky Richardson, and they were just wonderful. We knew they would provide us with the support we needed to be successful.”
  • Priscilla Conyers
    Priscilla Conyers
    Riverview, FL Franchisee
    "We did our research and found Eggs Up Grill to be the best franchise to fit our needs. We are all about outcomes and we're happy about the outcome with the brand. We do this for our family, but we also succeed for our team. It brings me joy as a business owner to know that we are making a difference in the community in that way."
  • Jackson
    Jackson Turner
    Multi-Unit SC Franchisee
    "I believe that breakfast-this type of concept-has extreme growth potential, especially in markets where we're going. With Eggs Up, the economic model is really sound."
  • Noel Arriola
    Noel Arriola
    Winter Garden, FL Franchisee
    "I picked Eggs Up Grill because they have an incredible set of people who back you up. Especially for me--I've never been in the restaurant business. It's really a whole package deal."
  • Rob Thompson
    Rob Thompson
    Multi-Unit VA Franchisee
    Eggs Up Grill’s corporate climate is what attracted me. When I was out looking for what I wanted, interviewing companies as I entered by third career, we just clicked. Their values aligned with my family values. Wanting to give back to the community and just being one big part of the community is what just sold us.
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Meet Our Eggs-perienced Team

Let’s Get Crackin’

Are you ready to take the next step toward serving breakfast and lunch with a side of smiles in your community? Get in touch with us today to learn more about our breakfast franchise opportunity.
Our dedicated team is here to help. Reach out today.

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