Eggs Up Grill Finds Success in Hot ‘Better Breakfast’ Segment

By  Joe Guszkowski, Restaurant Business Online

A fast-growing breakfast-and-lunch chain concentrated in the Southeast is emerging from the pandemic stronger than ever.

Same-store sales at Spartanburg, S.C.-based Eggs Up Grill grew a record 17% in August compared to 2019. They were up 27% in September, and year-to-date comparisons were approaching 15%. And the company is set to open 12 new restaurants this year—another milestone—bringing its total footprint to more than 50 locations.

Its growth is a result of both its approachable, value-oriented concept and some significant changes it made during the pandemic, said CEO Ricky Richardson in an interview with Restaurant Business.

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